4 Periodontal Marketing Ideas To Increase Your Month Revenue


As a dental marketing expert, I can say running a successful practice takes more than having the right skills to perform your duty. In this ever-growing industry, you have to know how to market your practice and services. By keeping this major factor in mind you can make the most of your time, money and effort.




Fortunately for everyone who is in this business, marketing isn’t rocket science. In fact, specialty dentistry is a business just like any other where you can implement different marketing strategies to bring in more patients and earn more revenue. In today’s digital era most of the marketing efforts are centralized around the website, social media channels, uniqueness content creation, and good outsources.

Periodontal Marketing Ideas To Grow Your Practice

Patient’s feedback and suggestions are the most prior marketing strategy to promote your practice. This will build trust of your new patients on your practice, because you can’t be everywhere but your patients can!! Word-of-mouth marketing has a huge power to convince people to come to you when they are in need of a periodontal services. Testimonials allow patients to write their experience about the treatment at your practice. Website like Google map, Yelp, Bing are the best places to ask your patients to write a feedback!
Specialty dentistry is a highly competitive business where it’s extremely difficult to bring in new patients, thanks to expensive treatment options. However, you can really get an edge over your competition by offering affordable financing option and/or private dental plans. Patient financing allows you to finance your patients on your own terms. This helps you retain patients, attract new patients and increase monthly revenue.
With a help of a patient relationship management platform, patients get the freedom to book their appointment from anywhere, anytime. It also comes with other benefits like automatic appointment reminder, cancelling and rescheduling appointments, tracking payment history of a patient etc. A good PRM platform is an easy and conventional way to interact with your patients.
Let’s admit, there’s nothing as convenient as the accessibility of the internet in the palm of your hands. People tend to use smartphones to access the internet than a regular desktop. So it’s always advisable to build your website that is mobile-friendly as well as user friendly. So your patients and target audience can access your website whenever they need.
Use these strategies to build a good reputation of your periodontal business and work to build a good rapport with your patients.
If you have any question and suggestion, comment us below!

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LONG TERM FINANCING VS SHORT TERM CREDIT CARE

After undergoing surgery or emergency medical procedure, patients often find themselves in another difficult situation: paying off their expensive medical bills. People usually feel distressed by their medical debt, considering it as their moral duty to pay their bills and a personal failure that they can’t afford them. However, in order to pay off their debt, they struggle to handle other emergencies, deplete their long-term savings, damage their credit and even, in some cases, declare bankruptcy.
Medical Debt Is More Common Than You Think
But many people don’t know is that medical debt is not a personal failure; it’s a common affliction. According to The New York Times and KFF report, approximately a quarter of Americans in the age group of 18 to 64 struggle to pay their medical bills, and almost half have reported a major negative influence on their families. And the problem isn’t just limited to uninsured individuals or low-income households, people with insurance and robust income source can face it too.
People often try to pay their debt by cutting back on household expenses, working overtime, delaying major household purchases and vacations.
Ways To Pay Off Your Medical Bills — Long-term Financing Vs Short Term Credit
Paying your medical bills is apparently frightening, given the high cost. However, there are many options available that lets you minimize the effects of your medical debt on your future finances. Two of them being short term credit and long-term patient financing. However, short term credit, being the most popular, does more harm than good and we are going to find out why in this article.
Credit Score:
Short- Term: Paying off your medical bills using a credit card can have a huge impact on your credit score. Your credit rating drops drastically if you are unable to pay the whole amount in a couple of months. And of course, a bad credit score can hinder your ability to get a reasonable mortgage rate. Moreover, it is extremely difficult to reverse your poor credit rating, even after you have paid all your debts.
Long-Term Financing: Long-term healthcare financing neither comes with credit check financing nor affects your credit check such as Denefits patient financing. Denefits long-term financing allows you to afford expensive medical services and pay off the bill in easy monthly payments. That way, you can save your credit check for other purchases, and prevent high-cost bills that lead to bad credit scores.
Interest Rates:
Short Term: Short term credit often comes with variable interest rates. This means the interest rate a credit company charges a patient is subject to change with time. Oftentimes, the interest rate is too steep and costly. So, when a patient delays or even misses a payment, the total amount tends to go up significantly.
Long-Term Financing: Denefits long-term financing options come with zero or low-interest rates which is determined by the doctor. Plus, there are no hidden fees and the rate of interest remains the same during the entire duration of the payment period. Having low-interest rates helps you cut down on your medical expenses on a great scale.
Affordability
Short-Term: Short-term credit options usually come with higher monthly payments since a large amount is broken up into monthly payments that need to be paid over a short period of time. Paying higher monthly payments turns out to be a more expensive affair if you can’t afford it or are late on making the payments.
Long-Term Financing: Denefits partners with many healthcare providers to ensure that the medical services you get are affordable in a myriad of financial situations. With Denefits patient financing, the amount of your medical bill can be broken into easy and affordable monthly payments that can be paid in 24 or 48 months.
It’s always imperative to weigh your options when it comes to paying off your medical debt and choose the best possible route. Therefore, unless, your medical bill sums up to be less $200, you can always choose short-term credit to pay it. However, if you are undergoing a medical procedure or stuck in a medical emergency, choosing Denefits patient financing seems to be the right solution.
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